WildLab

WildLab is a group of designers and researchers committed to growing a world where people and nature thrive together.

We collaborate with community groups, iwi, farmers, business, and government agencies. Together, we create regenerative landscapes, strategies, experiences, and communication tools that connect them and their partners with te taiao and nature.

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Te Araroa Map Series and Toolkit

Be among the first to explore Te Araroa in a whole new way. This new six-map series brings the whole trail together, beautifully designed for walkers, section-planners, and everyone who’s part of the Te Araroa journey.

$58.00

Southern Faces - An Introduction to Rock Climbing in Ōtepoti Dunedin

Southern Faces is a comprehensive climbing guidebook for Ōtepoti Dunedin, created to fill a 25-year gap in local climbing information. Designed and edited by WildLab's very own Riley Smith, the project brought together climbers, designers, mana whenua and scientists to produce an accurate and visually engaging resource. It combines detailed route descriptions, maps and access notes with essays and photography that highlight the region’s geology, ecology and climbing culture.

$48.00

Southern Faces Tees - Pinnacle

Tees feature Dave Brash’s original topos from his 2000 classic Dunedin Rock - cheers Dave! These shirts are a tribute to the cliffs, climbs and community that continue to shape the climbing story of Ōtepoti. There are three awesome designs to choose from!

$48.00

Our Projects

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Te Whenua Hou: a distributed forest

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A sweeping, distributed native forest of 1.2 million plants springs to life across 20 farms, weaving biodiversity through farmland. Designed with fractal, braided‑river patterns, it creates a 350‑hectare ecological “bird bridge,” connecting the Southern Alps with Banks Peninsula.

Arthur’s Pass National Park Visitor Centre Redevelopment

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A user-centered redesign for the Arthur’s Pass visitor centre redefines the facility as a Conservation Hub. Layered stories and experiences become the means with which to invite people to become part of the country's conservation mission.

Seaview Vineyard White Road Tour Storytelling

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Storytelling panels and wayfinding signs guide vineyard visitors along Yealand's White Road Tour, explaining sustainable winemaking practices—like caring for water, nurturing vines naturally, and repurposing prunings—with engaging visuals and clear directions, turning each stop into an immersive, educational journey through the vineyard’s regenerative processes.

Taranaki Tracks and Trails Strategy 2040

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The Taranaki Tracks and Trails Strategy 2040 sets a long-term vision for how journeys through the region can connect people with the mana of Taranaki. By grounding design in cultural narrative and ecological values, the strategy offers a pathway for tracks and trails to inspire, connect, and transform communities and visitors alike.

Field Notes

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New Zealand’s ‘Arc of Influence’: The ‘Clean, Blue, Green’ Country

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New Zealand is often imagined as a handful of islands in the Pacific—but its territory is now mostly ocean. This study explores how mapping can reshape our sense of national identity, proposing a shift from “clean green” to a more expansive “clean, blue, green” vision grounded in conservation and connection.

New Land

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This exploratory map invites us to see Aotearoa’s public conservation lands—covering a third of the country—not as fixed or finished, but as places full of fresh potential. Re-imagined as a newly discovered archipelago, it prompts us to ask how we might live differently within these lands. Could they foster new forms of innovation, economy, and culture grounded in restoration, care, and a deep engagement with nature?

The Story of the National Parks of Aotearoa New Zealand

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In September 2017 we brought the story of the national parks of Aotearoa New Zealand to Beijing, China. It was hosted at the Museum of Chinese Gardens and Landscape Architecture, and shows the ways the National Park idea has evolved over the last 130 years in Aotearoa New Zealand.

Behind the Image

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This column, some years back for Wilderness Magazine, takes a look at our love of pristine wilderness photos—those calendar shots with no people, no huts, no mess. But behind every image is someone swatting sandflies, hauling gear, and eating tuna from a foil pouch. Maybe it’s time we showed that too

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