WildLab

WildLab is a group of designers and researchers committed to growing a world where people and nature thrive together.

We collaborate with community groups, iwi, farmers, business, and government agencies. Together, we create regenerative landscapes, strategies, experiences, and communication tools that connect them and their partners with te taiao and nature.

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Te Araroa Map Series and Toolkit

Be among the first to explore Te Araroa in a whole new way. This new six-map series brings the whole trail together, beautifully designed for walkers, section-planners, and everyone who’s part of the Te Araroa journey.

$58.00

Love Our Huts T-Shirt Fundraiser

Wear your support for FMC's Love Our Huts campaign with these awesome T-shirts! $20 from each purchase goes to supporting the great work Federated Mountain Clubs do.

$48.00

Southern Faces - An Introduction to Rock Climbing in Ōtepoti Dunedin

Southern Faces is a comprehensive climbing guidebook for Ōtepoti Dunedin, created to fill a 25-year gap in local climbing information. Designed and edited by WildLab's very own Riley Smith, the project brought together climbers, designers, mana whenua and scientists to produce an accurate and visually engaging resource. It combines detailed route descriptions, maps and access notes with essays and photography that highlight the region’s geology, ecology and climbing culture.

$48.00

Southern Faces Tees - Pinnacle

Tees feature Dave Brash’s original topos from his 2000 classic Dunedin Rock - cheers Dave! These shirts are a tribute to the cliffs, climbs and community that continue to shape the climbing story of Ōtepoti. There are three awesome designs to choose from!

$48.00

Our Projects

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Taranaki Tracks and Trails Strategy 2040

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The Taranaki Tracks and Trails Strategy 2040 sets a long-term vision for how journeys through the region can connect people with the mana of Taranaki. By grounding design in cultural narrative and ecological values, the strategy offers a pathway for tracks and trails to inspire, connect, and transform communities and visitors alike.

Te Whenua Hou: a distributed forest

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A sweeping, distributed native forest of 1.2 million plants springs to life across 20 farms, weaving biodiversity through farmland. Designed with fractal, braided‑river patterns, it creates a 350‑hectare ecological “bird bridge,” connecting the Southern Alps with Banks Peninsula.

Franklin-North Waikato Tracks and Trails Strategy

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The Franklin–North Waikato Tracks and Trails Strategy sets out a vision for how trails can connect communities with the Waikato River and its surrounding landscapes. By building on existing opportunities and aligning with local aspirations, the strategy provides a pathway to grow active, healthy, and connected communities.

Punakaiki Coastal Restoration Project

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A former mining and farmland site now transforms into thriving native rainforest, nurtured by volunteers and an on‑site nursery. It offers hands‑on experiences—seed‑raising, planting, monitoring, citizen science—while restoring the unique habitat where the Tāiko (Westland petrel) breeds. Over 200,000 eco‑sourced plants have been established.

Field Notes

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New Land

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This exploratory map invites us to see Aotearoa’s public conservation lands—covering a third of the country—not as fixed or finished, but as places full of fresh potential. Re-imagined as a newly discovered archipelago, it prompts us to ask how we might live differently within these lands. Could they foster new forms of innovation, economy, and culture grounded in restoration, care, and a deep engagement with nature?

Wildness: planting new natures in Aotearoa, New Zealand

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This article rethinks wildness—not as something untouched or lost, but as something new, messy, and shaped by us. It’s useful because it gives designers ways to work with real, changing landscapes instead of trying to recreate the past. It encourages using what’s already there—native and exotic plants, people and animals—and trying out creative, practical ideas. Rather than aiming to fix nature, the article asks how we might live better with it. The article shows ways design can help grow new relationships between people and place, offering fresh ways to care for land, support life, and imagine more hopeful futures.

Behind the Image

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This column, some years back for Wilderness Magazine, takes a look at our love of pristine wilderness photos—those calendar shots with no people, no huts, no mess. But behind every image is someone swatting sandflies, hauling gear, and eating tuna from a foil pouch. Maybe it’s time we showed that too

Being Landscape

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This article reimagines landscape not as a static scene to be observed or preserved, but as an active, lived relationship between people and place. Drawing on personal experiences, design research, and fieldwork,a case for more participatory approaches to conservation is made—ones that foster mutual shaping between people and landscape, and enable deeper belonging through embodied practice.

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Our Projects

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