DesignwithNature

WildLab is a group of designers and researchers committed to growing a world where people and nature thrive together.

We collaborate with community groups, iwi, farmers, business, and government agencies. Together, we create regenerative landscapes, strategies, experiences, and communication tools that connect them and their partners with te taiao and nature.

Connect with what we do . . .

Te Araroa Map Series and Toolkit
Be among the first to explore Te Araroa in a whole new way. This new six-map series brings the whole trail together, beautifully designed for walkers, section-planners, and everyone who’s part of the Te Araroa journey.
$58.00
Love Our Huts T-Shirt Fundraiser
Wear your support for FMC's Love Our Huts campaign with these awesome T-shirts! $20 from each purchase goes to supporting the great work Federated Mountain Clubs do.
$48.00
Southern Faces - An Introduction to Rock Climbing in Ōtepoti Dunedin
Southern Faces is a comprehensive climbing guidebook for Ōtepoti Dunedin, created to fill a 25-year gap in local climbing information. Designed and edited by WildLab's very own Riley Smith, the project brought together climbers, designers, mana whenua and scientists to produce an accurate and visually engaging resource. It combines detailed route descriptions, maps and access notes with essays and photography that highlight the region’s geology, ecology and climbing culture.
$48.00
Southern Faces Tees - Pinnacle
Tees feature Dave Brash’s original topos from his 2000 classic Dunedin Rock - cheers Dave! These shirts are a tribute to the cliffs, climbs and community that continue to shape the climbing story of Ōtepoti. There are three awesome designs to choose from!
$48.00

Our Projects

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Seaview Vineyard White Road Tour Storytelling
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Storytelling panels and wayfinding signs guide vineyard visitors along Yealand's White Road Tour, explaining sustainable winemaking practices—like caring for water, nurturing vines naturally, and repurposing prunings—with engaging visuals and clear directions, turning each stop into an immersive, educational journey through the vineyard’s regenerative processes.
Seaview Vineyard Landscape Restoration Strategy
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WildLab and Yealands Wine Group devised a landscape strategy across 250 ha, planting native vegetation to boost biodiversity, restore coastal, riparian, and hillside ecosystems, support seed dispersal, enhance amenity value, and strengthen brand storytelling through ecologically rich design.
The Future is Wild @ The Hillocks
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WildLab designed and developed the concept, landscape and building for The Future is Wild @ The Hillocks - an innovative visitor experience where place, architecture, VR storytelling, and hands-on planting combine. Each stage reveals Aotearoa’s ecological past and future, guiding visitors from awe to action. The result is a powerful design framework that directly supports nature’s restoration.
Air New Zealand Long-haul Catering Weight and Waste Reduction Project
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This study analysed long-haul operations to reduce catering-related waste and carbon emissions. By streamlining food, bar, dry goods, and equipment services—and optimising facilities across global hubs—it identified efficiency gains that cut 3,950 tons of CO₂-equivalent per year while lowering costs.

Field Notes

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Behind the Image
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This column, some years back for Wilderness Magazine, takes a look at our love of pristine wilderness photos—those calendar shots with no people, no huts, no mess. But behind every image is someone swatting sandflies, hauling gear, and eating tuna from a foil pouch. Maybe it’s time we showed that too
Forever Wild
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This recent column reflects on how moments in wild places shape who we are. It traces the history of New Zealand’s protected lands and how they came to be, while noting the pressures they face today. It asks us to consider the shared responsibility we all have for ensuring these places remain fully protected both now and into the future.
WildLab Field Guide to Designing Great Storytelling Panels
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For over a decade we’ve been designing storytelling panels that connect people with nature. This guide shares the principles behind our work—how good design and strong stories can inspire, build connection, and help communities bring the values of Te Taiao to life.
The Story of the National Parks of Aotearoa New Zealand
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In September 2017 we brought the story of the national parks of Aotearoa New Zealand to Beijing, China. It was hosted at the Museum of Chinese Gardens and Landscape Architecture, and shows the ways the National Park idea has evolved over the last 130 years in Aotearoa New Zealand.
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WildLab @ 2020-2025