WildLab

WildLab is a group of designers and researchers committed to growing a world where people and nature thrive together.

We collaborate with community groups, iwi, farmers, business, and government agencies. Together, we create regenerative landscapes, strategies, experiences, and communication tools that connect them and their partners with te taiao and nature.

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Te Araroa Map Series and Toolkit

Be among the first to explore Te Araroa in a whole new way. This new six-map series brings the whole trail together, beautifully designed for walkers, section-planners, and everyone who’s part of the Te Araroa journey.

$58.00

Southern Faces - An Introduction to Rock Climbing in Ōtepoti Dunedin

Southern Faces is a comprehensive climbing guidebook for Ōtepoti Dunedin, created to fill a 25-year gap in local climbing information. Designed and edited by WildLab's very own Riley Smith, the project brought together climbers, designers, mana whenua and scientists to produce an accurate and visually engaging resource. It combines detailed route descriptions, maps and access notes with essays and photography that highlight the region’s geology, ecology and climbing culture.

$48.00

Southern Faces Tees - Pinnacle

Tees feature Dave Brash’s original topos from his 2000 classic Dunedin Rock - cheers Dave! These shirts are a tribute to the cliffs, climbs and community that continue to shape the climbing story of Ōtepoti. There are three awesome designs to choose from!

$48.00

Our Projects

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Guide Hill Station Restoration Strategy

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Spanning 3,500 hectares, this restoration strategy weaves ecological renewal into working merino farmland. It safeguards critical habitat for the rare black stilt (kakī), restores ecological corridors like Bolton’s Gully, and balances dryland farming with long-term cultural and environmental resilience.

Mackenzie Basin Drylands Park

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The Mackenzie Basin Drylands Park is a design-led exploration of what conservation could look like when integrated with tourism, agriculture, and cultural values. Inspired by the Mackenzie Agreement, this project proposes an alternative future where ecological protection is not separate from - but interwoven with - our productive and recreational landscapes.

Te Ara Ōtākaro Avon River Trail

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A community logo design for Te Ara Ōtākaro Avon River Trail uses a multi‑interpretive mark to celebrate connections to the river. It cleverly evokes winding water, long‑finned eel (tuna), a footprint, and movement—expressing the trail’s story with a simple, evocative image.

Abel Tasman Virtual Visitor Centre App

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The Abel Tasman Virtual Visitor Centre App is a mobile guide offering curated information on walks, history, and biodiversity through wireframe and high‑fidelity prototypes. It also invites visitors to contribute to local restoration by uploading bird sightings like the weka.

Field Notes

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WildLab Field Guide to Designing Great Storytelling Panels

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For over a decade we’ve been designing storytelling panels that connect people with nature. This guide shares the principles behind our work—how good design and strong stories can inspire, build connection, and help communities bring the values of Te Taiao to life.

New Land

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This exploratory map invites us to see Aotearoa’s public conservation lands—covering a third of the country—not as fixed or finished, but as places full of fresh potential. Re-imagined as a newly discovered archipelago, it prompts us to ask how we might live differently within these lands. Could they foster new forms of innovation, economy, and culture grounded in restoration, care, and a deep engagement with nature?

Being Landscape

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This article reimagines landscape not as a static scene to be observed or preserved, but as an active, lived relationship between people and place. Drawing on personal experiences, design research, and fieldwork,a case for more participatory approaches to conservation is made—ones that foster mutual shaping between people and landscape, and enable deeper belonging through embodied practice.

Behind the Image

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This column, some years back for Wilderness Magazine, takes a look at our love of pristine wilderness photos—those calendar shots with no people, no huts, no mess. But behind every image is someone swatting sandflies, hauling gear, and eating tuna from a foil pouch. Maybe it’s time we showed that too

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Our Projects

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